Indiana radio stations who rely on high school sports to fuel advertising and community connections should consider adding video streaming of football and basketball games – and maybe more community activities – to their offerings for local advertisers and the community. Start-ups are already streaming games and some schools have their own offerings, although typically without the play-by-play offered by seasoned radio sports broadcasters.
Whether your station is already streaming video to accompany your sports broadcasts, or you’re just interested in seeing how others are making it happen, plan to attend the IBA’s Sports Streaming Summit.
There is no cost for IBA Members to attend.
When:
Tuesday, July 25
10:00AM to 2:00PM Eastern (lunch is provided)
Where:
Hoosier Gym
255 North Washington Street
Knightstown, Indiana
Who:
Hear from the professionals in Indiana, Alabama, and Oklahoma who have built new businesses by adding video to their audio service:
--Mark Foerster of WoofBoom Radio, Muncie, Indiana
--Heath Shanahan of the Indiana High School Athletic Association
--Michael Brannon of RadioAlabama
--Perry Spencer of KREF Radio, Oklahoma
--Sam Michel of WJOB Radio, Hammond, Indiana
